This report evaluates the key technologies, solutions, applications and companies expected to benefit from this evolution. This research also evaluates threats and opportunities for incumbent network operators and service providers. It is imperative that they take steps now to position themselves for these significant changes in Computing, Content, Applications and Commerce (CCAC) as their existing revenue streams and future profitability will depend on successful positioning and execution.
This research focuses on CCAC in the Cloud, evaluating the impacts on infrastructure planning, application deployment, facilitation of emerging solutions, competitive threats, and more.
It is essential research for all telecommunications service providers including legacy wireline, cellular, fixed wireless (WiFi/WiMAX/others), MSO/cable, emerging OTT players, and others. The report analyzes the business impacts of migration as well as leading applications, competitive issues, case study analysis of players/applications, infrastructure, and the future of CCAC in the Cloud.
Target Audience:
- Mobile network operators
- Wireless service providers of all types
- Wireless/mobile infrastructure providers
- Mobile commerce application providers
- Cloud infrastructure and service providers
Get more information @ http://www.reportsnreports.com/reports/139883-computing-content-applications-and-commerce-in-the-cloud-legacy-network-operator-threats-and-opportunities.html
Table of Contents
1.0 EXECUTIVE SUMMARY 5
2.0 EVERYTHING IN THE CLOUD 72.1.1 COMPUTING 8
2.1.2 CASE STUDY: HOW TO USE GRID COMPUTING TO SAVE IT COSTS 9
2.1.3 TRANSACTION SYSTEMS 14
2.1.4 DEPLOYING CLOUD COMPUTING 15
2.1.5 CLOUD FORMATION 19
2.1.6 CASE STUDY 2: CLOUD AND THE RETURN ON INVESTMENT (ROI) 21
2.1.7 CONTENT 24
2.1.8 APPLICATIONS 25
2.1.9 SOFTWARE AS A SERVICE (SAAS ) 26
2.1.10 PLATFORM AS A SERVICE (PAAS ) 27
2.1.11 INFRASTRUCTURE AS A SERVICE (IAAS ) 27
2.1.12 COMMERCE 28
2.2 CLOUD SOLUTIONS 29
2.2.1 COMPANIES 29
2.3 CLOUD COMPUTING AND THE TRANSFORMATION OF GOOGLE MOBILE APPS 32
2.3.1 GFS II 37
2.3.2 BIGTABLE 37
2.3.3 MAPREDUCE 38
2.3.4 MEMCACHE 38
2.3.5 APPENGINE 39
2.4 GOOGLE BUSINESS MODEL AND CLOUD STRATEGY 39
2.4.1 MARKET STRATEGY 40
2.5 GOOGLE APPS MARKETPLACE AND MOBILE APPLICATIONS 41
2.5.1 GOOGLE CLOUDS 43
2.5.2 ECONOMIC OF THE CLOUD AND ITS BENEFITS FOR GOOGLE 43
2.5.3 SWOT ANALYSIS FOR GOOGLE CLOUD SERVICES 44
2.5.4 GOOGLE MOBILE CLOUDS POTENTIALS IN THE MOBILE COMMERCE INDUSTRY 47
2.6 NFC PAYMENT VS CLOUD-BASED PAYMENTS 49
2.6.1 ISIS WALLET 49
2.6.2 GOOGLE WALLET AND ITS SWOT ANALYSIS 50
2.6.3 GOOGLE WALLET CHALLENGES AND HOW TO OVERCOME IT 52
2.6.4 PAYPAL AND GOOGLE WALLET 54
2.6.5 VISA WALLET AND ITS SWOT ANALYSIS 55
2.6.6 SERVE BY AMERICAN EXPRESS E-WALLET AND ITS SWOT ANALYSIS 59
2.6.7 GOOGLE WALLET VERSES ISIS WALLET 60
2.6.8 COMPARISON BETWEEN CURRENT WALLET SYSTEMS 61
2.6.9 ADVANTAGES OF THE M-PAYMENTS SYSTEMS 62
2.7 MOBILE PAYMENTS MARKET 2012-2017 63
2.8 MOBILE PAYMENTS IN THE CLOUD 65
2.8.1 MOBILE DEVICES IN THE CLOUD 65
2.8.2 CLOUD-BASED MOBILE PAYMENT 68
2.8.3 PAYPAL CLOUD BASED MOBILE PAYMENT 69
2.8.4 GOOGLE VS AMAZON AS A CLOUD SERVICE PROVIDER: 70
2.8.5 HP TO PENETRATE THE CLOUD MARKET 71
2.8.6 CASE STUDIES 71
2.8.7 CASE STUDY 4 73
2.9 GOOGLE CLOUD TELEPHONY 76
2.10 GOOGLE TELEPHONY: CLOUD AND APPLICATIONS 78
2.10.1 GOOGLE IN THE CLOUD: POTENTIAL NETWORK ADVANTAGES 80
2.10.2 GOOGLE IN THE CLOUD: INCUMBENT NETWORK OPERATOR IMPLICATIONS 81
2.10.3 GOOGLE APPLICATIONS AS A PLATFORM TO INCUMBENT OPERATORS’ NETWORKS 83
2.1.2 CASE STUDY: HOW TO USE GRID COMPUTING TO SAVE IT COSTS 9
2.1.3 TRANSACTION SYSTEMS 14
2.1.4 DEPLOYING CLOUD COMPUTING 15
2.1.5 CLOUD FORMATION 19
2.1.6 CASE STUDY 2: CLOUD AND THE RETURN ON INVESTMENT (ROI) 21
2.1.7 CONTENT 24
2.1.8 APPLICATIONS 25
2.1.9 SOFTWARE AS A SERVICE (SAAS ) 26
2.1.10 PLATFORM AS A SERVICE (PAAS ) 27
2.1.11 INFRASTRUCTURE AS A SERVICE (IAAS ) 27
2.1.12 COMMERCE 28
2.2 CLOUD SOLUTIONS 29
2.2.1 COMPANIES 29
2.3 CLOUD COMPUTING AND THE TRANSFORMATION OF GOOGLE MOBILE APPS 32
2.3.1 GFS II 37
2.3.2 BIGTABLE 37
2.3.3 MAPREDUCE 38
2.3.4 MEMCACHE 38
2.3.5 APPENGINE 39
2.4 GOOGLE BUSINESS MODEL AND CLOUD STRATEGY 39
2.4.1 MARKET STRATEGY 40
2.5 GOOGLE APPS MARKETPLACE AND MOBILE APPLICATIONS 41
2.5.1 GOOGLE CLOUDS 43
2.5.2 ECONOMIC OF THE CLOUD AND ITS BENEFITS FOR GOOGLE 43
2.5.3 SWOT ANALYSIS FOR GOOGLE CLOUD SERVICES 44
2.5.4 GOOGLE MOBILE CLOUDS POTENTIALS IN THE MOBILE COMMERCE INDUSTRY 47
2.6 NFC PAYMENT VS CLOUD-BASED PAYMENTS 49
2.6.1 ISIS WALLET 49
2.6.2 GOOGLE WALLET AND ITS SWOT ANALYSIS 50
2.6.3 GOOGLE WALLET CHALLENGES AND HOW TO OVERCOME IT 52
2.6.4 PAYPAL AND GOOGLE WALLET 54
2.6.5 VISA WALLET AND ITS SWOT ANALYSIS 55
2.6.6 SERVE BY AMERICAN EXPRESS E-WALLET AND ITS SWOT ANALYSIS 59
2.6.7 GOOGLE WALLET VERSES ISIS WALLET 60
2.6.8 COMPARISON BETWEEN CURRENT WALLET SYSTEMS 61
2.6.9 ADVANTAGES OF THE M-PAYMENTS SYSTEMS 62
2.7 MOBILE PAYMENTS MARKET 2012-2017 63
2.8 MOBILE PAYMENTS IN THE CLOUD 65
2.8.1 MOBILE DEVICES IN THE CLOUD 65
2.8.2 CLOUD-BASED MOBILE PAYMENT 68
2.8.3 PAYPAL CLOUD BASED MOBILE PAYMENT 69
2.8.4 GOOGLE VS AMAZON AS A CLOUD SERVICE PROVIDER: 70
2.8.5 HP TO PENETRATE THE CLOUD MARKET 71
2.8.6 CASE STUDIES 71
2.8.7 CASE STUDY 4 73
2.9 GOOGLE CLOUD TELEPHONY 76
2.10 GOOGLE TELEPHONY: CLOUD AND APPLICATIONS 78
2.10.1 GOOGLE IN THE CLOUD: POTENTIAL NETWORK ADVANTAGES 80
2.10.2 GOOGLE IN THE CLOUD: INCUMBENT NETWORK OPERATOR IMPLICATIONS 81
2.10.3 GOOGLE APPLICATIONS AS A PLATFORM TO INCUMBENT OPERATORS’ NETWORKS 83
3.0 EVOLUTION OF CLOUD SERVICES AND THE ROLE OF NETWORK OPERATORS 843.1 CLOUD ARCHITECTURES 85
3.2 CLOUDS TECHNOLOGIES 86
3.3 CLOUD-BASED SERVICE IMPLEMENTATION 87
3.3.1 FOR IT PROVIDERS 87
3.3.2 FOR DEVELOPERS 89
3.3.3 FOR BUSINESS 90
3.3.4 CASE STUDY: PIXAR 92
3.3.5 FOR CONSUMER USE 92
3.3.6 FOR GOVERNMENT USE 93
3.3.7 CLOUD TO CLOUD CALLING PARTY PAYS (CPP) 94
3.4 ANTICIPATED TRENDS, APPLICATIONS, AND PATENTS 94
3.2 CLOUDS TECHNOLOGIES 86
3.3 CLOUD-BASED SERVICE IMPLEMENTATION 87
3.3.1 FOR IT PROVIDERS 87
3.3.2 FOR DEVELOPERS 89
3.3.3 FOR BUSINESS 90
3.3.4 CASE STUDY: PIXAR 92
3.3.5 FOR CONSUMER USE 92
3.3.6 FOR GOVERNMENT USE 93
3.3.7 CLOUD TO CLOUD CALLING PARTY PAYS (CPP) 94
3.4 ANTICIPATED TRENDS, APPLICATIONS, AND PATENTS 94
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